How to Price Innovative New Products - Pricing Solutions
How to Price Innovative New Products - Pricing Solutions
Whether you are a new enterprise looking for a company-wide pricing model, or a well-established organization planning to launch a new product, the initial prices will significantly determine your position within the market. A position that is hard to change. In fact, 80 to 90 percent of poor pricing models price products too low
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Solving Pricing Challenges for New Innovations - Pricing Solutions
Solving Pricing Challenges for New Innovations - Pricing Solutions
Pricing New Innovations — Solving Pricing Challenges for Innovative Products, by Paul Hunt